How to Increase Sales with Product Personalization

For decades, there has always been a demand for tailor-made products from bespoke suits to monogrammed hand towels. In recent years, personalized products have proliferated the eCommerce industry through advancements in technology. Some online stores have built their entire business on product customization, while others are slowly incorporating the process into their store to enrich the consumer’s shopping experience. 

In this eBook, we’ll dive into:

• What is product personalization
• What are the benefits of personalization
• How to incorporate it into your online store to help increase sales.