The merch industry is burgeoning with US consumers having spent over $50 billion dollars on merchandise in the music, media, entertainment, and gaming industries in 2019. Despite this massive growth opportunity, many influencers and larger media companies have yet to look beyond the classic t-shirt and sell products that truly engage with their target audience. In this eBook, we’ll delve into the best ways to maximize your merch strategy so that you can:
- Raise brand awareness
- Grow customer engagement
- Increase conversions